WhatsApp Commerce: How Indian D2C Brands Are Using WhatsApp to Drive Direct Sales
WhatsApp commerce has moved well beyond order updates and customer support for Indian D2C brands, into a genuine acquisition and sales channel in its own right. GoKwik’s WhatsApp Commerce Intelligence Report 2026, based on an analysis of 26 billion messages sent by more than 1,800 D2C brands across four quarters, found that 83 percent of […]
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