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August 29, 2025

The Complete Video Production Process: From Script to Screen

The Complete Video Production Process: From Script to Screen

Leave a Comment / Video Marketing /

In 2025, video has become the most powerful storytelling medium for businesses. Whether you’re launching a new product, explaining a service, or elevating your brand identity, the right video can drive engagement, build trust, and convert viewers into loyal customers.  But a great video doesn’t happen by accident. Behind every engaging corporate film, product demo, […]

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Explainer Videos vs Promotional Videos: Which One Does Your Business Need?

Explainer Videos vs Promotional Videos: Which One Does Your Business Need?

Leave a Comment / Video Production /

In 2025, video has become the most essential storytelling medium for businesses of every size. From startups to global enterprises, brands are investing heavily in video to educate, engage, and convert their audiences. But if you’re planning to include video in your marketing strategy, there’s one question that often arises: should you create an explainer

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How We Measure ROI on Brand Videos

How We Measure ROI on Brand Videos (And You Should Too)

Leave a Comment / Video Marketing /

Investing in video content is no longer optional—it’s essential. Whether it’s a crisp product video, a captivating explainer video, or a high-impact corporate video, today’s brands are using video to educate, convert, and inspire. But the real question is—how do you measure the return on investment (ROI) of a brand video?  At AKOI, a results-driven

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At AKOI, a leading marketing agency in Bangalore, India

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