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Author name: Malavika Menon

Trends to Watch: 360-Degree, AR & VR Video Production

Trends to Watch: 360-Degree, AR, and VR Video Production for Businesses in 2025

In today’s fast-moving digital world, video has become the go-to medium for businesses that want to engage customers, explain products, and tell stories that resonate. As technology evolves, so do audience expectations. Traditional video formats like corporate video, explainer video, or product video still dominate brand communication, but 2025 is seeing an even bigger shift—towards […]

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How We Measure ROI on Brand Videos

How We Measure ROI on Brand Videos (And You Should Too)

Investing in video content is no longer optional—it’s essential. Whether it’s a crisp product video, a captivating explainer video, or a high-impact corporate video, today’s brands are using video to educate, convert, and inspire. But the real question is—how do you measure the return on investment (ROI) of a brand video?  At AKOI, a results-driven

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5 Reasons Why SEO and PPC Work Better Together

5 Reasons Why SEO and PPC Work Better Together

In today’s hyper-competitive digital space, businesses often find themselves choosing between Search Engine Optimization (SEO) and Pay-Per-Click Advertising (PPC). But what if we told you that the best digital growth strategy isn’t picking one over the other—but using both together?  At AKOI, a leading marketing and SEO company in Bangalore, we’ve witnessed firsthand how combining

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green_quick_commerce_can_speed_and_sustainability_coexist_

Green Quick Commerce: Can Speed and Sustainability Coexist?

The promise of getting groceries in 10 minutes feels magical—until you realize each delivery leaves a carbon trail. Can we keep the speed and ditch the damage?  While the model promises unmatched speed, its reliance on hyper-local hubs, short delivery timelines, and high packaging volumes poses real sustainability challenges. A forward-thinking Amazon marketing agency like

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